What is the correct order for inventory management setup?

Step 1 – Connect the feed via Google Merchant Center or as a non-retail feed.

Step 2 – Create campaign templates.

Step 3 – Build out ad group, keyword, and ad copy templates.

Step 4 – Monitor and adjust settings based on output.


The correct order for inventory management setup are:

(1) Connect a feed to inventory management.

(2) Design a campaign template and an ad group template, then associate the templates with keywords.

(3) Specify ad copy and/or keywords.

(4) Monitor and adjust the output.


This question is part of the “Use Inventory Management in Search Ads 360” lesson from the Build Your Campaign Strategy with Search Ads 360 course.

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