What is the definition of an email marketing strategy? (Type 1)

(A) A strategy used to market products and services and nurture relationships in a human and helpful way through the use of the email channel.

(B) A separate strategy outside of your inbound efforts that involves sending email.

(C) A strategy for sending all types of email for your business, including sales emails and administrative emails.

(D) A strategy around sending transactional email for your business


This question is a part of the HubSpot Email Marketing Certification Exam. You can find answers to all the questions asked in this exam in our HubSpot Email Marketing Certification Exam Answers page.

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