What’s the best way to optimize for creatives with high click rates?

(A) Update their visuals and messaging to make them even more compelling.

(B) Bid higher for their entire insertion order.

(C) Add them to a blacklist so you can exclude them from bidding.

(D) Move them to their own line items and bid higher for them.

Explanation

The best way to optimize for creatives with high click rates is by moving them to their own line items and bidding higher for them.

Conclusion

This question is a part of the Bid Manager Optimization Assessment. You can get answers to all the questions asked in this exam in our Bid Manager Optimization Assessment Answers page.

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