When broadcasting live on social, keep in mind that the best broadcasts are ones that feel like a conversation between brand and viewer. Unlike other forms of social video, you’ll get more views and engagement if your video ________________.

(A) uses unusual lighting and sound effects.

(B) is full of interesting transitions and editing techniques.

(C) includes a pdf attachment with details from the broadcast.

(D) is short and action packed.

(E) is longer and repeats key points.

Explanation

Your social broadcast will get more views and engagement if your video is longer than normal videos. Longer videos should also repeat key points so that people can get the main points even if they join the broadcast late. The social broadcasts should feel like a conversation between brand and viewer because they get the highest views and engagement.

Conclusion

This question is a part of the Hootsuite Social Marketing Certification Exam. You can find 100% correct answers to all the questions asked in this exam on our Hootsuite Social Marketing Certification Exam Answers page.