When does the Google Analytics tracking code send an event hit to Analytics?

(A) Every time a user performs an action with pageview tracking

(B) Every time a user makes a reservation on a booking site

(C) Every time a user adds an event to their calendar

(D) Every time a user performs an action with event tracking

Explanation

Google Analytics tracking code sends an event hit to Analytics every time a user performs an action with event tracking.

If you have event tracking enabled on your website and a user performs an action on your website then the tracking code gets this data and sends this data to Google Analytics in the form of a Hit URL containing a specific Hit Type known as an event. This action can be anything like making a purchase, watching a video, signing up for a newsletter, etc.

Conclusion

This question is a part of the Assessment 1 section of the Advanced Google Analytics Certification course. You can find the answers with full explanation for the first Assessment in our Advanced Google Analytics Assessment 1 Answers page or you can check out the answers for all the assessment questions in our Advanced Google Analytics Assessment Answers page.

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