When investigating a decline in revenue, you determine that watch time has decreased correspondingly. Which step might you take to try and lift revenue?

(A) Target videos to countries and audiences with higher RPMs.

(B) Confirm that you are the legal owner of the affected assets.

(C) Explore content strategies to increase viewer engagement.

(D) Ensure content is advertiser-friendly, and meets Community Guidelines.


If the watch time on your videos has decreased correspondingly then you should explore content strategies to increase viewer engagement.


This question is from the Check Your Knowledge section of the “When to use downloadable reports” lesson from the YouTube Asset Monetization course.

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