When optimising a website for search, what impact do meta and title tags have on the search engine?

(A) They are hidden messages that have no bearing on search engines

(B) They are the on-page content that appears on your homepage, telling search engines what you do

(C) They are automatically generated and help websites rank within search engines

(D) They are embedded messages that help the search engine determine what’s on the page


Titles and Metadata are very important factors for ranking on search engines because it provides critical information to the search engines about the subject or topic on which the post has been written. You should always use the keywords you are targeting for the post in the Title and Metadata because this pings the search engine about the keywords in the post.

You have to insert the Title manually but Metadata can be inserted manually or if it is left blank then Search engines generate them automatically. It is better to manually insert the Metadata information because it tells the user and the search engine exactly what’s inside the article.


This question is a part of the Google Digital Unlocked and Google Digital Garage Certification exams. You can find all the latest updated questions and answers to both exams on our website in the Google Digital Garage and Google Digital Unlocked pages.

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