You should select a handful of SEO-friendly keywords that can be used to represent your business. These keywords should describe your company, and you should incorporate them into the copy of your About sections. This helps you to optimize your social media profiles.
This question is a part of the Hootsuite Social Marketing Certification Exam. You can find 100% correct answers to all the questions asked in this exam on our Hootsuite Social Marketing Certification Exam Answers page.