When using web-based analytics tools, by segmenting the data you will be able to achieve which of the following?

(A) Bid higher within your SEM advertising account

(B) Find insights that can help you identify where to make improvements

(C) Build better social media profiles

(D) Run advertising in other countries around the world


Segmentation of data in web-based analytics tools give us insights that can help us to identify where to make improvements. For example – Creating an Organic Users segment will tell you the number of organic users your website is getting. If it’s low then you know that you have to improve the organic reach of your website.


This question is a part of the Google Digital Unlocked and Google Digital Garage Certification exams. You can find all the latest updated questions and answers to both exams on our website in the Google Digital Garage and Google Digital Unlocked pages.

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