Where should your call-to-action button lead a visitor who’s in the decision stage of the buyer’s journey?

(A) A subscription to your blog so your visitor can learn more about the symptoms of their problem.

(B) An informational white paper to teach your visitor strategies on how to best solve their problem.

(C) A case study so your visitor can learn more about the strategy they’ve chosen to solve their problem.


This question is a part of the HubSpot Marketing Software Quiz question from Lesson 9. You can check out all the answers to these quiz questions in our HubSpot Marketing Software Quiz Answers page.

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