Which ad extension report allows you to track how your business attracts customers across PCs, tablets and mobile devices? Choose all that apply.

(A) Ad extension by keyword

(B) Ad extension by ad

(C) Ad extension details

(D) Call forwarding detail

(E) All of the above


Ad extension by keyword, Ad extension by ad, and Ad extension details reports provide data that you can use to track how your business attracts customers. Ad extension by keyword report shows performance metrics for all ad extension types and click types, which are ad components that can be clicked. Ad extension by ad report contains the same information as Ad extension by keyword reports, sorted by ads rather than keywords. Ad extension details report shows performance metrics measured when different ad extensions appear in the ad. Call Extension data can show differently in different reports and this n=may or may not show details about how your business attracts customers.


This question is a part of the Bing Accreditation Exam and the Microsoft Advertising Certified Professional exam. You can find all the answers with full explanation for both exams in our Bing Accreditation Exam Answers page and Microsoft Advertising Certified Professional Exam Answers page.

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