Which advertising method may involve real-time bidding?

(A) Programmatic advertising

(B) Direct advertising

Explanation

With programmatic advertising, advertisers may bid on impressions in real-time to deliver an ad to a specific audience.

Conclusion

This question is a part of the Programmatic advertising with Amazon chapter from the Introduction to the Amazon DSP lesson unit. You can find all the answers asked in this exam on our Introduction to the Amazon DSP Answers page.

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