Which demonstrates the “Attract” principle in the ABCDs?

(A) Show the brand in natural usage

(B) Have talent speak directly to camera

(C) Build suspense by keeping the viewer in the dark until the end of the video ad

(D) Show familiar faces at the beginning of your video


This question is a part of the YouTube Creative Essentials Assessment. You can find answers to all the questions asked in this exam in our YouTube Creative Essentials Assessment Answers page.

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