Which four of the practices below should you follow for creating, analyzing, and optimizing with data-driven attribution?

(A) Re-evaluate and expand keywords to grow your account based on data-driven attribution insights

(B) Create a bid strategy to automate bids based on performance data from a data-driven attribution model

(C) Adjust targets, bids, and budgets considering your new data-driven attribution-based conversions

(D) Exclude yesterday and today from reporting to ensure complete data

(E) Leverage automated channel groupings for Shopping campaigns or Dynamic Search Ad campaigns


This question is part of the “Use Data-Driven Attribution in Search Ads 360” lesson from the Build Your Campaign Strategy with Search Ads 360 course.

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