Which of the following are benefits of Programmatic Guaranteed deals?

(A) All payments are handled by Google

(B) Ad Manager automatically converts negotiated terms into delivery line items

(C) Buyers have more control and flexibility running PG compared to running traditional reservations

(D) Negotiation occurs within Ad Manager


This question is a part of the Check your Knowledge section of the “Engage with Programmatic Guaranteed” lesson from the “Optimize Google Ad Manager to Meet Objectives” course.

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