Which of the following copy is most likely to be compliant with Amazon’s creative acceptance policies?

(A) Hurry while supplies last


(C) Upgrade today

(D) Shop now!


Amazon’s creative acceptance policies don’t permit the use of special characters like exclamation marks, all capitalized letters, and messages that promote urgency like “limited supplies” or “Hurry while supplies last”.

So, the copy which satisfies Amazon’s creative acceptance policies is “Upgrade today”.


This question is from the Amazon DSP Certification Assessment. You can find answers to all the questions asked in this exam on our Amazon DSP Certification Assessment Answers page.

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