(A) The amount of links contained in the email
(B) The number of images in your email
(C) The opportunity for customers to opt-out
(D) The subject line of the email
The first thing a person sees in your email is the subject line. If you don’t have a catchy subject line that grabs people’s attention than no one will open your email. So, the most important factor that affects the open rate of your email campaigns is the subject line of the email.
This question is a part of the Google Digital Unlocked and Google Digital Garage Certification exams. You can find all the latest updated questions and answers to both exams on our website in the Google Digital Garage and Google Digital Unlocked pages.