Which of the following IS a component of a social media strategy?

(A) Designing email campaigns

(B) Organization of networking events

(C) Crisis Management Plan

(D) Prospecting Strategy for Sales Leads

(E) Website Maintenance


A Crisis Management plan is a very important component of a social media strategy. This plan should identify the keywords, hashtags, etc. that should be continually monitored, to proactively identify external issues before they spiral into a crisis.


This question is a part of the Hootsuite Social Marketing Certification Exam. You can find 100% correct answers to all the questions asked in this exam on our Hootsuite Social Marketing Certification Exam Answers page.

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