Which of the following is NOT a true statement? (Amazon DSP)

(A) Programmatic advertising analyzes each impression against an advertisers’ goals in real-time.

(B) The majority of programmatic ads are purchased using a CPM or dCPM model.

(C) The buying process for programmatic advertising is automated.

(D) Programmatic advertising relies on manual insertion orders and requests for proposals (RFPs).


This question is from the Amazon DSP Certification Assessment. You can find answers to all the questions asked in this exam on our Amazon DSP Certification Assessment Answers page.

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