Which of the following search terms would be considered an exact match for the keyword “artist easel?”

(A) “artist  easels”

(B) “table top artist easel”

(C) “artist easel for painting”

(D) “standing artist easel”


For the exact match keyword phrase, the search query used by the customer should match the exact word or phrase or should be a very close variation of it like singular, plural, etc.

In this case, the main keyword is “artist easel” so the exact match keyword should be “artist easels” because it is a close variation (plural version) of the main keyword.


This question is a part of the Amazon Sponsored Ads Foundations Certification Assessment. You can find answers to all the questions asked in this exam on our Amazon Sponsored Ads Foundations Certification Assessment Answers page.

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