(A) Stating your business is the best
(B) Being unique, special and different
(C) Being everything to everyone
(D) Making price a unique competitive advantage
Focusing on what makes your business unique, special and different is the best way to build a competitive strategy.
This question is from the Quiz section of the third lesson “Create a Unique Competitive Advantage” from the HubSpot How to Build a Compelling Competitive Strategy course.