Which one of the following is classified as a primary activity in a value chain?

(A) Marketing and sales

(B) Procurement

(C) Technology implementation

(D) Firm Infrastructure

Explanation

Among the following, only Marketing and sales can be classified as a primary activity in a value chain. Michael Porter’s value chain framework classifies primary activities into 5 categories which are Inbound Logistics, Operations, Outbound Logistics, Marketing and Sales, and Service.

Conclusion

This question is a part of the Weekly Quiz 1 section from the Organisational design: Know your organisation course. You can check out all the quiz answers to this exam in our Organisational design: Know your organisation Quiz Answers page.

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