(A) A semi-fictional representation of your ideal customer.
(B) A report that combines the items that an average buyer purchases in a year.
(C) A simple description of demographic characteristics of people you’d like to target.
(D) The most recent lead that converted into a paying customer.
Conclusion
This question is a part of the HubSpot Growth-Driven Design Certification Exam. You can find answers to all the questions asked in this exam in our HubSpot Growth-Driven Design Certification Exam Answers page.