Which targeting option is best for achieving brand awareness?

(A) Affinity

(B) Custom Intent

(C) In-Market

(D) Remarketing

Explanation

Affinity, Custom Affinity and Detailed Demographics are used to achieve Brand Awareness. Custom intent is used to drive Action. In-Market is used for Influence Consideration and Remarketing is used to drive action.

Conclusion

This question is a part of the Google Ads Display Knowledge Check Assessment exam. You can find all the answers with explanation for this exam in our Google Ads Display Knowledge Check Assessment Answers page.

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