Which two people might see an ad with the keyword +black +shirt (set as broad match modifier)? Select All Correct Responses

(A) Someone searching for the term I want to buy a black shirt

(B) Someone searching for the term black button shirt

(C) Someone searching for the term shirt

(D) Someone searching for the term shirt brown

Explanation

For Broad Match modifier, the ads will be shown only for those keywords which you’ve marked with a + sign. Since the + signs mentioned above are black and shirt, so the ad will appear for search queries that contain black and shirt both. So, the search queries for which the ad will appear are Someone searching for the term I want to buy a black shirt, and Someone searching for the term black button shirt.

Conclusion

This question is a part of the Google Ads Search Certification Knowledge Check Assessment. You can find all the answers to this exam in our Google Ads Search Certification Knowledge Check Assessment Answers page.