You can find your PPC quality scores in your Performance Reports and in your Keywords list. True or false?

(A) True

(B) False


The PPC quality scores can be found in the performance reports and your Keywords list. The Quality scores are defined by your Ad copy relevancy, CTR of ads, Landing Page experience, etc. An ad with a higher quality score will be positioned at the top of the Search engines.


This question is a part of the Microsoft Advertising Certified Professional exam. You can find all the answers with full explanation for this exam in our Microsoft Advertising Certified Professional Exam Answers page.

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