Your client is an online car marketplace. Which audience solution can help your client’s campaign reach people in the car buying process?

(A) Consumer patterns

(B) Custom affinity audiences

(C) In-market audiences

(D) Life Events


In-market audiences are actively searching for products to buy which are similar to yours and these people have high buying intent. These audiences are best designed for advertisers who want to get conversions from likely buyers.


This question is a part of the Knowledge Check Assessment section of Google Ads Video Certification. You can get all the answers to this exam in our Google Ads Video Certification Knowledge Check Assessment Answers page.

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